Issue - meetings
Tourism Update
Meeting: 08/11/2016 - Cabinet (Item 10)
10 Tourism Development Project Update 
PDF 93 KB
Report of the Leader
Additional documents:
- 2016_11_08_CAB_Tourism_Update_Appendix_2, item 10
PDF 47 KB
- 2016_11_08_CAB_Tourism_Update_Appendix_3, item 10
PDF 89 KB
- 2016_11_08_CAB_Tourism_Update_Appendix_4, item 10
PDF 31 KB
Decision:
RESOLVED THAT
the progress and direction of travel of the tourism development project be noted.
Minutes:
The Leader introduced the report and explained that in March 2016 Cabinet had delegated authority to the Managing Director, Place and Economic Development, in consultation with the relevant Cabinet Member, to consider how to allocate £50 000 funding set aside to support strategic tourism and to begin implementation of the report by Creative tourist “A Strategic Outcomes Proposition for Cheltenham”. It was agreed that the funding should be split between consultancy fees for the engagement of a tourism consultant, Kelly Ballard, and an operational budget to deliver some of the actions.
The Leader explained that the report outlined the key deliverables expected from this first phase of implementation together with a number of specific outputs from the project. It also provided an update on current activity, which included working with Gloucester, the Cotswolds Tourism Partnership, the Cheltenham BID and the Cheltenham Trust. He highlighted that whilst the Cheltenham Trust managed the tourism Information centre the council maintained the strategic overview of tourism and it was important to make best use of tourism for the town.
RESOLVED THAT
the progress and direction of travel of the tourism development project be noted.